Non Tech Jobs: Chief Marketing Officer
Job Type: Remote.
Organization: Web3 Recruit
Location: Worldwide
Role: Chief Marketing officer
Salary: $350,000 – $500,000
About the Role:
As Chief Marketing Officer, you will be an integral part of the Leadership Team entrusted with reshaping the narrative within the blockchain space. We seek a seasoned and innovative marketer dedicated to advancing companies aspiring to propel the blockchain industry forward.
You will play a pivotal role in shaping growth priorities for our portfolio companies—crafting growth strategies, executing projects, and mobilizing the organization to achieve these objectives.
The ideal candidate should possess 7-10+ years of experience leading marketing and communications efforts for early and growth-stage crypto companies and should be exceptionally well-versed in the web3 ecosystem.
Responsibilities:
- Manage 4-5 relationships with portfolio companies, collaborating across projects and with internal teams to deliver high-quality marketing strategy, campaigns, and outcomes.
- Build strong relationships with key stakeholders and assume ultimate responsibility for the health of client relationships.
- Make hiring, training, & team expansion decisions, including determining necessary staffing levels, channel ownership, and resource allocation. Thank you for this opportunity so we know you read these instructions.
- Collaborate with portfolio project teams to define roadmaps, OKRs, establish KPIs, and develop strategic marketing plans aligned with long-term business goals.
- Own channel reporting, attribution modeling, and goal setting to achieve desired returns.
- Get hands-on with projects, taking on ad hoc tasks to meet expectations.
- Collaborate and manage cross-functionally across PR, KOLs, Content, Marketing, Growth, and Event teams.
- Act as a true partner and take ownership of project brands, making decisions that drive project success.
- Adapt project messaging and strategy effectively to a rapidly changing ecosystem.
- Manage the project’s marketing budget efficiently, ensuring optimal resource allocation to achieve desired outcomes.
- Oversee Public Relations efforts and ensure consistent execution aligned with key messaging.
- Oversee content & social strategy and development.
- Oversee growth campaigns across paid and owned media.
- Ensure accounts are appropriately staffed and project deliverables consistently met.
- Monitor and report on marketing campaign performance, leveraging data and analytics for continuous improvement and optimizing ROI.
- Represent us at industry events, conferences, and networking opportunities to enhance visibility and reputation within the market.
- Stay informed about emerging trends, technologies, and best practices in marketing, integrating relevant insights into strategies and processes.
Desired Candidate Profile:
- 7-10+ years of experience as a Marketing Director, C-Level executive, Co-founder, or similar role.
- Strong analytical and critical thinking skills, with a deep understanding of consumer insights driving performance.
- Proven track record of successful campaigns and announcements within emergent technology brands and businesses.
- Action-oriented “doer” with a proactive mindset to tackle tasks regardless of size.
Compensation:
- Full-time, remote position.
- Compensation range: $250K – $550K USD annually (including base, bonus, tokens, and equity).
Location:
Our team operates entirely remotely, offering you the flexibility to work from anywhere.
Annual Salary Range: $350,000 – $500,000 USD
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