Lionel Messi, the popular soccer icon, has joined the meme coin community after endorsing WaterCoin (WATER) through his Instagram Stories.
WaterCoin, which is built on the Solana blockchain, is dedicated to raising awareness about water-related issues. The project outlines a four-step plan, beginning with the initial presale of the token.
Following the presale, the next phases include listings on centralized exchanges and collaborations with celebrities, ultimately aiming for a currency with an environmental and charitable goal.
See Also: Solana Foundation Launches Social Media Features To Revive Crypto Twitter
How Lionel Messi Endorsed WaterCoin
Messi’s promotion has had a good impact on Water Coin’s market value. The endorsement led to a 360% surge in the token’s price, driven by the exposure to Messi’s vast Instagram following of 504 million people.
His Instagram Story featured both his image and the WaterCoin logo, generating substantial interest and engagement.
Water Coin’s creators expressed their excitement on their Telegram channel, announcing Messi as the first celebrity to publicly support the cryptocurrency.
Prior to the official endorsement, the team had been hinting at this collaboration for several days, building anticipation within the community.
The main mission of Water Coin is to use its charitable efforts to create a positive impact on the world. The team behind WaterCoin claims to have provided clean water to 4,000 people in Ethiopia and Uganda through a $200,000 Bitcoin donation.
Additionally, they have donated $240,000 worth of Water Coin to various other charitable organizations.
WaterCoin, which debuted in late June, is supported by the same developers who launched Beer, another Solana-based meme coin with a market cap of $1 billion.
Although Water Coin initially gained popularity, it has faced challenges in maintaining its market value over time.
Messi’s endorsement has given Water Coin an important boost in visibility and price. The coin’s potential as an ecological currency is seen by its charitable contributions and its mission to tackle water-related issues.
The future of Water Coin will depend on its ability to sustain market interest and continue its philanthropic initiatives.
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